I have a series of viral websites and they generate decent amount of traffic to be called viral. Most of my traffic comes from my social networks, SEO campaigns and a few paid strategies.
The best thing is that the traffic comprises of targeted audience. Adsense is my primary ad revenue generator, but I have always been looking for a few supplementary monetization programs.
I spent a few dollars here and there, tested a few ad programs, and it was Propeller Ads that eventually proved to be the perfect choice and did the job for us.
It is generating over $1,500 dollars a month from each site.
I am just into the third month and the revenues have been stable.
What is Propeller Ads?
It was with Propeller Ads that I realized how powerful a monetizing element could pop under ads be.
The program helped us monetize both my web and mobile traffic.
Propeller Ads is a tested program and has been in existence since 2011.
There are so any ad units to choose from that my team didn’t give a second thought when I asked for their opinion.
Most importantly, their ad units were specifically suited for my viral sites. When the earnings started rolling in, all my initial apprehensions were laid to rest.
After using Propeller Ads for several months I realized that I cannot see it as an alternative to adsense.
In fact, there is no program out there that could be seen as an alternative to this powerful revenue-generation program from Google.
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Pop-under Ads
Pop-under ads worked perfect for us. They are not as intrusive and disturbing as their pop-up counterparts.
They appear in a new window and can be seen only after the user minimizes his browser window.
And the response from this format is there to tell. It helped us generate a significant percentage of my response and revenues. These ads helped us draw their attention directly to my landing page.
Mobile Dialog Ads
Over 35% of my traffic now originates in mobile devices. Propeller Ads had another ad format that worked perfectly for us.
I used the dialog ads for my viral sites which are more focused on entertainment-downloads.
I realized that the primary goal of the dialog ads is to add up to the monetization of my traffic. It didn’t interfere with my desktop inventory – after all no one wants too much of advertising.
Trust me! I know how much of turn off could over-advertising be!
Interestingly, this ad format works even if there is no mobile app. But I do have full-fledged mobile apps and ours is a little different story.
Conclusion
I will recommend Propeller Ads to everyone. At the same time I will say that it is not an alternative to adsense.
My team is looking for ways to get more out of the available ad formats.
I will be posting another case study here when I build up on all the formats!
Voila si vous avez des questions n'hésitez pas, je serai ravi de vous aider.
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